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Weekly report on Cuba's tourism industry
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Rubia Beer Hit Market in Eastern Cuba
Monday, August 18, 2014

Havana.- The Rubia beer hit the market in the eastern Cuban province of Las Tunas during the summer season.

The product has gained ground among clients, due to its good flavor, degree of alcohol, color and abundant foam, as a result of a new plant inaugurated in the province.

In addition to the German technology, the laboratory tests the product systematically since the raw materials arrive at the plant from the Tinima factory in Camagüey until the product is finished.

Experts said that they are working hard to keep the beer refrigerated between 10 and 10.2 degrees Celsius, which they monitor during frequent visits to gastronomic establishments.

At present, 3,300 boxes of Rubia beer are produced every day in an eight-hour shift and there are plans to increase production to meet the market's demand.



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